The Only Way Is Essex star James Argent has been reported missing.
James, best known as “Arg” on the hit reality TV show, was last seen at around 3am on Friday morning.
Officers in Redbridge are growing increasingly concerned for the star”s welfare after he was last seen at his home in Woodford Green, Essex.
He is known to frequent the Brentwood area and nightclubs in Redbridge, but has not made any contact with friends or family since his disappearance.
A Metropolitan Police spokesman said: “His family and friends knew him to be at his home address at the time. Obviously he has left home but it is not known where to.
“It is unusual according to his family and his agent.”
James, 26, joined the TOWIE cast with his best friend Mark Wright when the series first aired in 2010.
He last tweeted on Thursday, saying: “I really miss my old pal @LydiaRoseBright will you hurry up and get back from Italy ASAP! #Needy x.”
I really miss my old pal @LydiaRoseBright will you hurry up and get back from Italy ASAP! #Needy x
— James Argent (@RealJamesArgent) August 28, 2014