Kim Kardashian was attending an event Thursday night to promote her new fragrance True Reflection when a woman busted through the press line at the red carpet and threw baking flour on Kim’s head and back.
Kim, unharmed, was quickly whisked away from the powdery scene, which all took place at the London Hotel in West Hollywood, CA. The woman who threw the flour, rumored to be an anti-fur activist, was detained by security, and the fire department and paramedics were called to the event as a precaution. After determining the substance was not dangerous and just flour, they left the hotel.
Ever the professional, Kim shook off the excess, dusted her shoulders off and headed back to the event. She told E! with a laugh, “That probably is the craziest, unexpected, weird thing that ever happened to me. Like I said to my makeup artist, I wanted more powder and that’s a whole lot of translucent powder right there.”
Although PETA denied that they were behind the incident, the organization’s Senior Vice President Lisa Lange told:
“PETA has tried everything from polite letters to public protests, but Kim Kardashian has not been moved by the news that animals are beaten, electrocuted, and even skinned alive for real fur garments. Whoever threw that flour may reach her when our polite appeals did not.”
Kris Jenner also laughed off the incident, saying, “If anybody comes at me with something, call security.”
Sister Kourtney tweeted,
Classy to flour bomb my sister at her charity event helping women. I wonder if they would have dared thrown the flour at my hormonal and pregnant self!
Naturally, sister Khloe chimed in on Twitter, as well:
I love you @KimKardashian you are a flour princess! 🙂 see you in the morning sister!
The LA County Sheriff’s Department responded to the hotel, but left after Kim told deputies she did not want to press any charges. The woman was released and left the hotel.